Thursday, March 7, 2019

Eco Packaging Hacks – Sustainable ways to create the perfect unboxing experience

As a customer, nothing beats unboxing a new product. In fact, unwrapping new deliveries is so exciting for the customer that it’s become a YouTube sensation. In 2011, for instance, the channel DisneyCollectorBR began unboxing children’s toys on YouTube — and quickly became an internet phenomenon. It now ranks in the top 10 most viewed channels on YouTube with almost 15

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Thursday, February 28, 2019

Monday, February 18, 2019

Beyond branding: how to add a personal touch to your packaging

As we see more e-commerce stores replace high street retailers, we’re fast getting used to selling and purchasing goods with no face-to-face interaction whatsoever. Yet, customer service — and satisfaction — are still so important for modern businesses.

That’s why customer satisfaction doesn’t just feel good, it’s also great for your business. Given that you might never meet customers face-to-face, making …

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Beyond branding: how to add a personal touch to your packaging published first on https://www.lilpackaging.com/
Beyond branding: how to add a personal touch to your packaging published first on https://www.lilpackaging.com/

Tuesday, January 8, 2019

Going green: how to make your ecommerce business eco-friendly in 2019

From gloomy news on CO2 emissions, through to the rise of the Great Pacific Garbage Patch, the message is getting clearer by the day: if we’re going to save the planet, then now’s most definitely the time to change our ways!  

Those businesses that still rely heavily on plastic, or who leave their customers with a mini-mountain of …

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Saturday, December 15, 2018

Ecommerce advice: how customer reviews can help build your brand, and how to get them

Have you ever shopped online, and thought: “This looks amazing – but what are people saying about it…?”

When shopping online, reading the reviews before buying is now second nature. 95% of us do it — because no matter how good the sales pitch is, or how stunning the website, a past buyer’s opinion is always more trustworthy than what …

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Friday, December 14, 2018

Case study roundup – five neat examples of creative custom postal packaging

At Lil Packaging, we’re lucky enough to work with some amazing brands, with amazing products. We love a challenge, and creating the ideal packaging for our clients — whether luxury fashion or children’s toys — ensures the items inside are protected and presented to buyers beautifully. This is an essential part of any modern brand’s marketing strategy: with …

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Case study roundup – five neat examples of creative custom postal packaging published first on https://www.lilpackaging.com/
Case study roundup – five neat examples of creative custom postal packaging published first on https://www.lilpackaging.com/

Monday, December 3, 2018

Sony and the Lil Envelope | Case Study

The Challenge

Sony started a project to begin sending out CD’s and DVD’s directly to consumers via an ecommerce channel. Sony had for a long time been using corrugated cardboard ‘wrap sheeting’ with sealing tape to send out products in other areas of its business, so there was a perfectly natural assumption to use the same practices and technology with …

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Sony and the Lil Envelope | Case Study published first on https://www.lilpackaging.com/
Sony and the Lil Envelope | Case Study published first on https://www.lilpackaging.com/