Friday, November 30, 2018

Christmas festive shutdown period and last orders 2018-2019

For all of you online sellers and mail order traders out there prepping and packing up your Christmas orders, I’m sure you’ll be ecstatic for the peak period to come to a close. But for now, if you need any emergency last-minute packaging orders from us, here’s some key information about our Christmas trading:

  • Thursday 20th December – last

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Wednesday, November 28, 2018

Tis the season: five ways to give your postal packaging a festive Christmas twist

According to the song, it’s “The Most Wonderful Time of the Year” — and because smaller retailers make anywhere from 20 to 40% of their annual sales in November and December, they’re not wrong.

Christmas creates plenty of scope for surprising and delighting customers — and packaging plays a huge part. With simple changes, you can deliver festive magic, and …

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Friday, November 16, 2018

Our top five most common sustainable packaging mistakes

Switching to sustainable packaging doesn’t just do the planet good, it also makes perfect business sense. Greener packaging can make your shipping process more efficient through less waste and lower costs, and your customers might even appreciate it too. In fact, 66% of consumers say they’ll pay more for sustainable goods, a figure that rises to 73% for Millennials.

So …

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Wednesday, November 14, 2018

Branding on a budget: how to create a luxury unboxing experience for less

As we covered in our guide to creating the perfect unboxing experience, if you can deliver the “wow factor” along with your parcel, it can leave a great impression on your customer, and give a valuable boost to your brand image.

But once you’ve recognised that your packaging could do with a makeover, it can leave you with a …

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Monday, November 12, 2018

What makes packaging key to your marketing strategy?

A successful online business doesn’t happen overnight — no matter how fantastic your product is. Whether you’re a global fashion brand or an up-and-coming craft entrepreneur, online sellers all have the same challenge: getting your products in front of potential customers, and convincing them to click that buy button.  

For this, having a marketing strategy can really help. To build …

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Monday, November 5, 2018

How to create the perfect unboxing experience with your postal packaging

When it comes to your customer unboxing an online order, it pays to make the experience memorable. Unforgettable moments like this are one of the easiest ways to brand and market your products: making sure your customers remember your brand, that they’re inspired to buy from you again — and rave about it on social media. How to actually go …

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